Archive | Blog RSS feed for this section

What is The Halal Product Certification?

Halal product certification is the prerequisite for entering the global Halal market. A halal certificate is a document issued by an Islamic organization certifying that the products listed on it meet Islamic dietary guidelines, as defined by that certifying agency. There were 3 types of Halal certificates: Registration of a site certificate: This type of […]

Continue Reading

Understanding Halal beauty products

Layla Mandi is the Canadian convert to Islam who uncovered the use of swine by-product in mainstream personal care and cosmetics products. She established a global platform that brought awareness to this little known practice. Unable to find readily available products for Muslim women, Layla created a halal-certified brand, OnePure intending to fill the void […]

Continue Reading

A few points to understand

Islam guides about 2 billion people around the world and in United States there are growing numbers of people who are following the teachings of Islam. Understanding Islam and its followers will be a critical piece of strategy that no organization can ignore. This is my attempt at making it a bit more clear for […]

Continue Reading

Can Muslims be your niche?

HALAL SEARCHES ON THE WEB By having a niche, you can also build your own brand identity. Maybe you are a good speaker, organizer, or leader. Maybe you have a talent that you are unaware of or waiting to unleash. That is why it is important to attach or associate yourself with a platform of […]

Continue Reading

Why brands need to pay attention to the Muslim Pound

Something surprising is happening on Britain’s high streets, and for clever forward thinking brands, this is an opportunity not to be missed: the rise of the Muslim consumer. In today’s straitened economic climate, Muslim consumers offer a segment that is younger than average, has a larger than average household size, above average fertility rates and […]

Continue Reading